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Competitive Analysis


EquityNet can assist entrepreneurs in researching, identifying, and evaluating important characteristics of potential competitors. Data can be developed to assess how the intellectual property and market position of each competitor may impact that of the business. EquityNet can also independently assess and provide useful feedback on business plans and strategies for ongoing competitive protection. In a competitive analysis, EquityNet evaluates the competitive landscape in terms of incumbent and emerging products and services that are or that may compete for market share with that of the business in question.

EquityNet’s competitive analysis service can produce valuable information with regard to the following factors:

  • Identification of present and emerging competitors within the target market(s) of the enterprise
  • Identification of present competitive products or services
  • Identification of possible emerging competitive products or services
  • Current market share composition of the business and its competitors’ products or services
  • Differentiation of the business’s products or services from those of competition
  • Characterization of the business’s strategy for competitive protection
  • Identification of the current and future barriers to competitive emulation
  • Identification of significantly disruptive technologies that may threaten market position of the business
  • Any possible significant change in the total capitalization of competition as an indication of future competitive intensity

Market Share of Competitive Products or Services